TRENDS + INNOVATION
Monochrome
by F61 Agency
Sometimes, the boldest move is stripping things back. Monochrome branding is on the rise, using a single colour to create instant recognition. It’s minimal but never forgettable; letting form, layout and tone carry the story in a surprisingly interesting way.

A Human Touch
In a world full of polish, imperfection feels refreshing. Hand-drawn lines, soft textures, and human-crafted details are bringing warmth back to branding. This trend leans into honesty and connection because the more human your brand feels, the more trust it builds. It’s just plain fun.

Fun with Fonts
Typography is getting a glow-up. Brands are loosening up their letterforms, stretching, stacking and playing with type in ways that express personality before a single word is read. It’s bold, playful and anything but default.

Animated Moments
by Seed
Small movement, big impact. Animation is adding life to visual identity, think logos that shift, menus that glide and elements that respond in subtle, satisfying ways. These micro-motions make brands feel delightful, intuitive and engaging at every click or scroll.
